zen BLITZ is still in its baby phase, & it’s been quite an adventure so far!
I think it’s important to reevaluate everything in your business as you go along, including your brand identity! This post is to share a little more about who I am, my brand’s themes, and the projects I work on.
As for me… I really love that wig; it’s just too cute, lol! I have a history of being a caregiver in my family, for my parents & grandparents; currently for my father. I also have an employment & education history in healthcare. ALS runs heavily in my mother’s family, so I’d like to be able to donate some of the profits from my shop toward treatment & research one day! I’m currently engaged to a super awesome guy whose love has set me free; the only thing really holding me back is myself.
I have a bit of a problem sticking with themes, lol! I’m a Libra, so I have a bitch of a time making decisions in general. Themes varying from vague (fun, spiritual, classy) to more specific (witchcraft, buddhism, steampunk, rave, hippie boho). I know I need to pick specialties & focus on a certain audience, but…that’s not me! That’s not very zen BLITZ. zen BLITZ is calm & crazy, spiritual & steampunk, yin & yang. Right now, I’m just testing what works well, & what doesn’t.
Another problem I have is sticking with any one project. Really, I’m “in too deep” with my jewelry making, especially since that’s what my fiance has been supporting most. However I’ve always been into all kinds of crafts, because my mother was super craftsy. I tend to have a few different types of projects going on at once, but I do also tend to finish one thing before adding another. So far, my shop is mostly jewelry – necklaces, bracelets, rings, & earrings. I also added some wine glass charms. I’m currently working on a set of crochet wine glass and water bottle lanyards, & then I’ll start working on some more jewelry. I just finished a set of ATCs (which were a bit of a
flop…learning experience), & have been working on woodburning a plaque for my sweet deceased kitty.
Seeing as jewelry is a very saturated market, I figure it wise to venture into other handmade markets wherever my talents lie. The only constant in life is change. It’ll be fun to watch my shop evolve over time!
“It’s important to reevaluate everything as you go along”
That’s advice I carry throughout all areas in my life. It’s always a good time to shed things that weigh you down, & change the things that aren’t working for you. “Every day is a holiday…”
What are YOU all about? Freewrite some random words, & let’s chat in the comments below!
And be sure to check out all the fun stuff in my Etsy shop at zen BLITZ